09/2022 – 12/22

User Research, Interaction, branding and experience

KICK OFF

Our app is user-friendly and easy to navigate, with a clean and intuitive interface that makes it simple to search for potential mentors and schedule mentoring sessions. With our app, you can create a personalized profile that showcases your skills and experience, making it easier for potential mentors to identify opportunities that align with your interests and career goals.

Find your ideal mentor

Find your ideal mentor

MEET THE USER

Ficticial hypotetical and ideal app client

Problem Statement

Sarah is a  recent university graduate who is looking for mentorship from someone who has experience in the field of marketing because he needs guidance to find a job

User Journey Map

1

Login in the App

2

Profile creation

3

Mentor Search

4

Mentor Match

5

Start mentory

Competitive Audits

Based on the auditory study conducted, two mentorship apps were evaluated, namely MentorCruise and The Muse.

MentorCruise was noted to have a clear design that is easy to navigate. The app offered the same tools as desired by the users and performed well with fluent and fast web design. However, the app was noted to have too much information, which may overwhelm some users. Additionally, clients may not necessarily be interested in connecting with others who have similar problems.

On the other hand, The Muse was noted to have nice branding and was easy to navigate with a well-structured layout. However, some pages on the app appeared outdated and the design principles were not updated in 2023. Furthermore, the branding did not work well with accessibility as the color contrast was not optimal for reading.

Overall, the auditory study revealed that both apps have their strengths and weaknesses, and improvements could be made in terms of design and user experience.

 

Wireflow

I create draft sketches on paper for each screen, then choose the best elements to combine and incorporate into the final screen. Created initial low-fidelity digital wireframe prototype.

User Study

The purpose of this usability study was to evaluate the user experience of multi-platform professional mentoring services designed to assist recent university graduates in finding jobs with the help of real mentors. The study aimed to assess two key performance indicators: firstly, to determine whether the service was difficult to use and secondly, to determine whether users could complete core tasks within contacting and talking with the perfect mentor.

The study participants consisted of two males and two females between the ages of 18 and 40. The participants were recent graduates who were actively seeking employment, as well as individuals who were in the process of job searching.

To begin the study, participants were provided with access to the multi-platform professional mentoring services. They were then asked to complete a series of tasks, which included creating a profile, searching for potential mentors, scheduling a mentoring session, and providing feedback on the overall experience.

 

  1. The purpose of this usability study was to evaluate the user experience of multi-platform professional
  1. The purpose of this usability study was to evaluate the user experience of multi-platform professional
Easy to use 80%
Easy to navigate 80%
complete core tasks within contacting and talking with the perfect mentor 90%
improvement in customization options available 60%

The results of the study indicated that the multi-platform professional mentoring services were generally easy to use, with users being able to navigate the platforms with relative ease. Participants were able to complete core tasks within contacting and talking with the perfect mentor, suggesting that the services provided were effective in their intended purpose.

Overall, the study findings highlighted that while the multi-platform professional mentoring services provided a useful resource for recent graduates seeking job opportunities, there was room for improvement in customization options available. The study provides valuable insights into the user experience of multi-platform professional mentoring services and can be used to inform future development and improvement efforts.